Tuesday, September 05, 2006
Coca-Cola turns to the great British cuppa to refresh its flagging sales
Coca-Cola turns to the great British cuppa to refresh its flagging sales
by Catherine Boyle
The Business
03 Sep 2006
COCA-COLA, the all-American consumer icon, has tried many different brands in its 120-year history, including Inca Kola, Raspberry Coke and even Black Cherry Vanilla Coca-Cola. Now it has turned to the British cuppa for inspiration. This week the... read more...
by Catherine Boyle
The Business
03 Sep 2006
COCA-COLA, the all-American consumer icon, has tried many different brands in its 120-year history, including Inca Kola, Raspberry Coke and even Black Cherry Vanilla Coca-Cola. Now it has turned to the British cuppa for inspiration. This week the... read more...